Oreana Winemaking Company began as a collective of 3 guys who, after a dozen years of friendship, decided to intern with Fess Parker at his groundbreaking winery in Santa Ynez. They setup their first production facility in Buellton and, after 3 years of commuting back and forth from Santa Barbara, landed on the then-novel idea of transporting grapes down to Santa Barbara.

From there, the co-operative facility Cellar 205 was born at 205 Anacapa Street. Thus began the concept of an urban winery, with a mission of activating the community and attracting wine lovers to tastings, public events, and parties in their production facility. Oreana is still one of the few functioning and longest lasting wineries in Santa Barbara, located at the center of the dynamically developing Funk Zone.

Oreana sticks to its roots in Burgundian open-top fermentation for most of their red varietals, a very hands on and laborious process. It is winemaking in its purest form. Oreana's white varietals are generally aged in stainless steel, producing "beach-style" wines: bright and refreshing. Oreana is hands on from grape to bottle.

The name Oreana was pulled from the pages of a John McPhee book relating the history of local cattle culture in the West. It refers to an unbranded calf that has wandered into a new herd - much the way the founding friends of this winery wandered into winemaking.